Implementasi kebijakan pelayanan pegadaian

  • Yenni Sofiana Tambunan Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Abstract


  • Purposes - The orientation of this study is about implementing the service policy of the "Pegadaian" company or pawn shop. In particular, the purpose of this study was to determine the effect of implementing service policies on customers satisfaction.

  • Methods - The data source in this study uses primary data sources, namely questionnaires. The questionnaire was given to respondents. The analytical method used is the method of correlation test analysis and simple linear regression.

  • Findings - The results of the analysis indicate that the relationship between service policy and customer satisfaction was positive and significant.

  • Keywords - Service policy, customer satisfaction.

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Published
2019-02-28
How to Cite
TAMBUNAN, Yenni Sofiana. Implementasi kebijakan pelayanan pegadaian. Jurnal Riset Sains Manajemen, [S.l.], v. 3, n. 1, p. 23-30, feb. 2019. ISSN 2597-4726. Available at: <https://ejurnal.id/index.php/jsm/article/view/223>. Date accessed: 20 june 2021.
Section
Articles